Online Reputation Management
Almost everybody is Googling themselves these days because they know that they are also being Googled. So do you Google yourself and don’t like what you see? Well, that’s what your prospects and customers see. You may have the patience not to act on negative comments about you or your business but your prospects and customers may not be as forgiving. Fact: 80% of people surveyed had changed a purchase decision due to a bad review they saw online. And with competition tighter than ever, businesses are seeing that Online Reputation Management is now a necessity.
What is Online Reputation Management?
Your online reputation is important. With the huge and ever-growing population searching online to evaluate businesses – bad comments and reviews about you, your brand, your business, products and services can gravely affect company morale and sales. That’s why it is key to monitor your online reputation and take a plan of action to counter any negative material and proactively act to produce positive material about you, your brand, your business, products and services.
Why Monitor Your Online Reputation
According to studies, 78% of Internet users conduct product research online. They believe reviews are the most credible form of advertising. Also, 44% of online adults have searched for information about someone whose services or advice they seek in a professional capacity, like a doctor, lawyer or plumber.
What We Do? – Online Reputation Marketing and Management Services
Get Your Company Listed In The Correct Directory
Thousands of customers everyday search on local business directories like Google+, Yelp, Yahoo Local, and dozens of other sites to find the most reputable company to do business with. We make sure your company is properly set up on some of the most vital directories for your business.
Implementation of a Reputation Monitoring System
Unlike the 100’s of different software that can monitor your social engagement, brand and company name, these technologies like Google Alerts, cannot monitor your reputation. When people leave reviews on a directory site like yelp, they never mention your name because they’re already on your business listing. Therefore, with dozens of review sites that are out there, there is no way for even the most sophisticated social or branding software to know if bad reviews are being posted and no way to follow up to get the bad reviews eliminated.
Our solution: We create a monitoring process with our team that monitors, tracks, and reviews your listings on a daily basis. Our team and processes notify you when bad reviews are posted.
**Manually setup an protocol to review all your sites and notify your company of bad reviews
**Develop a positive alert protocol so your team is notified about 5-star reviews so that they can follow up with the reviewer for a possible referral.
Build an Effective Online Feedback System For Surveying & Collecting Reviews
Your employees and staff are motivated when they are praised and get feedback on the great job they are doing. It’s also critical for you and your team managers to understand your customers experience and where your employees are falling short and need to improve.
Our Solution: Create A Customer Feedback Strategy
**Create a professionally designed survey with important feedback questions
**Develop custom analytics to track the results and report them back to you and you staff
**Gives customers an easy process to leave reviews
Give You Control Over Bad Reviews Being Posted
No matter what strategy a company uses to collect reviews; your company does not have control over the fact that customers may post bad reviews. Your business is only one customer a way from getting a poor reputation online.
Our solution: Create A Review Posting Filtering System
We Build you a private feedback page to ensure that when bad reviews are written – that they will never be public. You will be notified and emailed these bad these reviews so you and your staff can address them if you would like privately and internally.
**We create a process that let bad reviews get filtered and sent to your companies manager
**We Create a process forward 5 Star reviews online on important local business directory sites
**Allow 5 star reviews left on your feedback page to be copy and pasted to local directories
Develop A Video Marketing Review Strategy
96% of customers polled said they find video helpful when making a decision to buy and 71% say that videos leave a positive impression on customers that visit their site. These Video Review Commercials allow you to be able to promote the great customer service and experience that you give…on your website, social media, or on any of your business listings.
Our Solution: Create professional 45-60 second video “Review Commercials” to promote you as a market leader each month.
Review Commercial Features:
**Filmed in Hollywood style studio with professional spokes model that promotes your reviews.
**Produce a “On Site” location shoot of someone reading your 5 star review in an ipad
**Create prime time graphics and animation with a call to action
**Photo of your office to drop the spokes model into your office
**Professionally optimize and geo tag videos to rank for your company name and reviews
**Syndicate videos to YouTube, Daily Motion and other social media platforms
And many more proprietary reputation marketing features to help build your businesses online BRAND and TRUST…